CoPilot Closes on $6 million Series A
The platform provides unlimited fitness & nutrition coaching for $99/month
CoPilot has announced that it has raised a $6 million Series A funding round. The latest round brings CoPilot’s total funding to $10 million.
Founded in 2019 by Matt Spettel and Gabe Madonna, the two first set out to understand the metrics behind strength training and eventually turned the project into a virtual personal training platform.
In 2021, DeltaTrainer was rebranded to CoPilot, which provides a one-on-one coaching experience to help motivated individuals who are seeking an expert human coach. People looking for accountability can be paired with a coach by answering a few questions, which will pair them with a coach.
Users can even select areas that they’d like the trainer to be experienced with – like LGBTQ+, plus-sized, pre/postnatal mothers, older populations, ADHD, depression, anxiety, body dysmorphia, and auto-immunity. All of CoPilot’s coaches have a bachelor’s or master’s in exercise science and says that fewer than 5% of coaches “make the cut” to work with the program.
“CoPilot represents our evolution to a company that applies that technology to make lifelong fitness a reality for anyone and any body. When building the CoPilot brand, we did not need to reinvent the wheel; it felt like we were just formalizing the down to earth, optimistic, empathetic, and motivational brand that our coaches already embodied every day,” Spettel said in a press release.
Users of CoPilot will receive unlimited fitness and nutrition coaching via messaging and video calls, personalized workouts, and fitness movement guidance. The platform costs $99 per month, which CoPilot points out is a bargain, as most personal trainers can cost more than $500 a month. CoPilot said it was on a mission to hire the best trainers in the world and decided to provide them with insurance coverage and a matching 401K plan.
CoPilot experienced massive growth due to the pandemic and the turn to at-home fitness solutions with a reported 1,800% growth over the past year. The recent CoPilot Series A round of funding was led by Hyde Park Venture Partners. CoPilot says it will use the funding to grow headcount and its executive leadership team, expand marketing, develop Android compatibility, and create in-depth nutrition tracking.
Courtney Rehfeldt has worked in the broadcasting media industry since 2007 and has freelanced since 2012. Her work has been featured in Age of Awareness, Times Beacon Record, The New York Times, and she has an upcoming piece in Slate. She studied yoga & meditation under Beryl Bender Birch at The Hard & The Soft Yoga Institute. She enjoys hiking, being outdoors, and is an avid reader. Courtney has a BA in Media & Communications studies.