About Heather Bien

woman deadlifts at a BFT studio

The Best Strength & Conditioning Fitness Franchises To Open

Athletech News breaks down the best strength and conditioning franchises to open, including investment, workout offerings and growth goals.

woman works out on a Pilates reformer

The Best Pilates Franchises To Open

Athletech News breaks down the best Pilates fitness franchises to open, including investment, workout offerings and growth goals.

interior of a Rumble Boxing studio

The Best Boxing Fitness Franchises To Open

Athletech News breaks down the best boxing fitness franchises to open, including investment, workout offerings and growth goals.

What Private Equity Firms Look for in Fitness Franchise Groups

Here’s how leading private equity firms evaluate potential investments in the fitness franchising space.

Is Private Equity Right for Your Fitness Business?

There are several ways to finance your fitness business. Whether or not private equity is the best option comes down to your style and goals.