Wexer and Core Home Fitness Launch Fitness App
The virtual fitness and home fitness equipment brands have unveiled Transform, a new fitness app that the sides say represents the future of fitness
A new fitness app has hit the market, the brainchild of virtual fitness solutions brand Wexer and Core Home Fitness, home fitness equipment leader.
Dubbed ‘Transform,’ the fitness app features guided workouts, real-time tracking, and a connected fitness community for users to join.
“At Core Home Fitness, we’ve always been committed to empowering individuals to take control of their fitness journeys,” Michael Gayetsky, Core Home Fitness CEO, said. “With Transform, we’re extending our vision beyond equipment.”
Designed for users of all fitness levels, Transform offers professional trainer-led workouts, the ability for users to personalize their fitness journeys, integrated tracking via MyZone and FitRadio, and a chance to connect with other users for support and motivation. Workouts span dumbbell-based strength training, boxing, FightMaster X, cycling, yoga, and nutrition.
Robert Louw, Wexer’s chief growth officer, noted that the app marks a pivotal moment for the fitness industry.
“We are thrilled to partner with Core Home Fitness on the launch of Transform,” Louw said. “This app represents the future of fitness, bringing together technology, community, and expert coaching to make fitness accessible, engaging, and personal, providing a holistic solution that directly brings personalized coaching and motivation to users’ fingertips.”
The new fitness app is now available on the App Store and Google Play. For a limited time, users can try Transform for free for 14 days.
Courtney Rehfeldt has worked in the broadcasting media industry since 2007 and has freelanced since 2012. Her work has been featured in Age of Awareness, Times Beacon Record, The New York Times, and she has an upcoming piece in Slate. She studied yoga & meditation under Beryl Bender Birch at The Hard & The Soft Yoga Institute. She enjoys hiking, being outdoors, and is an avid reader. Courtney has a BA in Media & Communications studies.