Technogym Pivots to Life Science With New Vision: Healthness
The high-end Italian fitness equipment giant is ushering in a new era—Healthness—driven by years of data collection that will fuel prevention and prescriptive training
Technogym founder and CEO Nerio Alessandri has unveiled a new chapter for the wellness industry with the launch of Healthness, a vision of preventative medicine that enhances physical performance in the short term and ensures healthy longevity in the long term.
The premium fitness equipment company announced at the 25th Wellness Congress, an event that included 2,000 individuals from 100 countries.
The ability to predict disease before it occurs and intervene with prescriptive programs powered by data and AI is at the core of Healthness, which draws from the extensive data Technogym has amassed over several decades through its ecosystem. Healthness will be available via Technogym Checkup, an assessment station that creates precision training programs, as well as its AI-based Biostrength and Biocardio products.
As noted in a narrated video clip from Technogym, “Science shows that lifestyle impacts up to 80% of health, while genetics only account for 20%. Preventing disease will be the greatest revolution of our time, from treating the sick to treating the healthy to prevent them from getting sick later. In 40 years of innovation, from biomechanics to digital technology to AI, Technogym has created a unique AI-driven ecosystem to prescribe precision training with a personalized pathology and lifestyle. Today, Technogym is a life science company ready for a bold step forward.”
The premium wellness company has grown to serve 25 million users and says its latest data-driven initiative not only helps users quickly improve their health and lifespan but also provides an opportunity for medical professionals, personal trainers, and organizations in fitness, sports, hospitality, and corporate sectors to enhance their offerings with a highly personalized approach.