SleepScore Labs Launches Sleep.AI
Sleep.AI arms health and wellness brands with advanced insights, addressing the growing consumer focus on sleep health, wellness, and longevity
SleepScore Labs hasn’t been sleeping on artificial intelligence. The sleep health company has just launched Sleep.AI, a platform that provides advanced insights and predictive models, allowing health and wellness brands to optimize sleep health for their customers.
The announcement comes as consumers have begun taking their sleep health seriously in pursuit of wellness and longevity — and for good reason. One new study published in the American Academy of Neurology this month suggests poor sleep is linked to almost three years of additional brain aging.
Sleep is undeniably an important pillar of health, but when companies try to understand how sleep drives results, they tend to struggle with conflicting data from wearables and other devices, according to Colin Lawlor, CEO and founder of SleepScore Labs.
Therabody is among the many brands that have worked with SleepScore Labs, which partnered with the recovery tech brand to measure the impact of their SmartGoggles on sleep outcomes. And, most recently, corporate wellness platform Wellhub has also taken advantage of SleepScore Labs’ technology, adding the digital sleep improvement app to its user offerings.
Ahead of the curve, SleepScore Labs acquired Sleep.AI six years ago. The company says it has cultivated a significant amount of data and finely tuned models, resulting in an evidence-based approach for companies.
“Sleep.AI makes it easy for companies to unlock true insights by providing normalization and predictive models and to integrate solutions, all backed by robust scientific evidence,” Lawlor said. “From mental health to chronic disease, weight management to fitness, we help companies convert sleep from a blind spot for companies into a competitive advantage.”
Among Sleep.AI’s many services, the company assists health and wellness apps through its software development kit (integrating insights from over 500 wearables) and research and development to churn out predictive insights. The platform also offers scientific validation with SleepScore-certified data and a suite of APIs for companies that want to expand their offerings.
