Hapana: Featured Fitness Franchise Supplier
Hapana is the leading fitness software that unlocks growth and efficiency for gyms, fitness studios and franchises.
Through an always-on feedback loop, we developed a market-defining platform that combines automated lead nurturing, a captivating member experience, multi-layered reporting, and advanced day-to-day operational controls. Hapana’s all-in-one platform helps grow your member community, expand your location footprint, and boost your top-line revenue.
What specialized solutions does your company offer to meet the needs of the fitness and wellness franchise industry?
Member management platform: Hapana’s member management platform provides a centralized hub to effortlessly handle member registrations, bookings, and operations. It keeps your team organized, saving valuable time and ensuring smooth day-to-day operations.
Automated Marketing Campaigns: Boost your club’s visibility and drive membership growth with automated marketing campaigns. Create personalized and tailored communications for specific groups of individuals or target segments within your membership base, manage multi-channel communication, and increase trial conversion rates, all with customizable workflows and automation systems.
Custom Branded App Experiences: Strengthen brand loyalty and recognition with a personalized branded app for your business. Deliver engaging mobile experiences, provide easy access to schedules and bookings, and foster a sense of community among members.
Multi-Site Reporting Analytics: Gain comprehensive insights into your business’ performance with multi-site reporting analytics and insights. Monitor key metrics, track trends, and make data-driven decisions to optimize your operations across multiple locations.
Why should franchise owners choose your company over competing providers?
Expertise in Leading Australian Fitness Franchises: Leveraging extensive experience and enduring partnerships, we have established ourselves as experts in collaborating with some of Australia’s foremost boutique fitness franchises. Our deep industry knowledge ensures tailored solutions for sustained success.
Superior Multisite Reporting Platform: Hapana takes pride in offering the industry’s premier multisite reporting platform. Recognized for its superiority, this platform provides Head Offices with unparalleled clarity, enabling effective oversight of all locations and operations for informed decision-making.
Global Reach: Facilitating global expansion, our system incorporates multiple payment gateways. This feature empowers fitness brands to effortlessly transcend borders, tapping into diverse markets and audiences worldwide.
Plays Well with Others: Seamlessly integrate your operations with our platform that harmonizes with over 40 systems. From security and wearable technology to marketing and equipment, our comprehensive integration ensures a cohesive and efficient ecosystem for your franchise.
Streamlined Revenue Sharing: Revolutionize your revenue model with our automated royalty collection system and explore additional opportunities for revenue sharing. This streamlined process not only saves time but also cultivates new revenue streams, fostering financial growth within the franchise.
Swift Franchise Expansion: Our proven methodology expedites the establishment of new franchise locations. From rapid onboarding processes to comprehensive training modules, we ensure a swift and efficient expansion strategy, allowing franchises to enter new markets quickly and successfully.
Do you require an existing relationship with the parent franchise company to work with individual franchisees?
In our collaborative approach, we recognize the importance of establishing strong relationships not only with individual franchisees but also with the parent company. While we can seamlessly work with franchisees at any level, we often find that building a direct relationship with the parent company enhances the overall efficiency and coherence of our services.
What size franchise business does your company specialize in serving?
Hapana serves boutiques including Pilates, yoga, functional, martial arts, boxing and spin ranging from 2-3 locations to rapidly growing brands with 200+ locations. Hapana offers services in over 55 countries and specializes in franchises looking to expand within Asia Pacific and throughout the United States.
Can you share insights into the number and types of franchise brands your company has collaborated with?
Some of our larger clients include:
- KX Pilates, which has franchises across 6 countries with over 100 studios
- BFT, a functional training franchise spanning 7 countries with over 200 clubs
- STRONG Pilates, which has over 130 sold franchises across 6 countries
What is the average total cost for your products and services?
Hapana prices range from $485 per site to $1,000 per site and are dependent on which products are required by your business.
Where is your company’s headquarters, and do you have additional offices to serve clients?
Hapana is a globally distributed business and has dual Headquarters in both Australia and the US with additional presence in Europe, South America and Asia.
What are the key contact details for reaching out to your company and exploring potential collaboration?
US
Dirk Bartlett – VP Business Growth for North America
EU
Mikaela Hardwick – General Manager (UK/EU)
APAC
Corey Loehr – CRO