Fitness
Tone It Up Founders Karena Dawn and Katrina Scott On Building A Fitness Empire And Why Community Is More Important Than Ever
11 years after they posted their first workout video on YouTube, Tone It Up founders Karena Dawn and Katrina Scott have built a multi-million-dollar wellness brand with a following of millions of women around the globe.
Fitness Industry Associations Are Sounding An Alarm: Mass Closures of Studios Are Coming
One industry association is predicting a fourth of clubs won’t survive 2020 and another said 39 percent of independent gyms will be gone
Fitness Trends 2021: These 5 Crazes Must be Monitored
As 2020 comes to a close, AthletechNews spoke to fitness industry executives & complied five trends to monitor across the industry in 2021.
Life Time Announces It will be the First Health & Fitness Club Company to Offer Apple Fitness+ to Its Members
Life Time, an early adopter of Apple technologies like GymKit, announced plans to include Apple Fitness+ in its gym memberships.
Hybrid Gyms: Online and In-Person Memberships Could Be Future
The future of the fitness industry may include more hybrid models, where gyms sell memberships that include both in-person & online offerings
Popular Fitness Class Types & Expected In-Person Attendance: ClassPass Survey
ClassPass’s 2019 report doesn’t have statistics for comparison of popular fitness class types, but pandemic created a boom in online fitness.
YogaSix Launches Proprietary 300-Hour Virtual Yoga Teacher Training
Led by 3 Master Trainers, New Program from Modern Boutique Yoga Brand Will Help Instructors Grow, Develop and Evolve in Their Yoga Journeys.
Life Fitness Introduces Two New Rowing Machines to Growing Portfolio of Performance Training Equipment
Life Fitness Heat Row and Heat Performance Row allow exercisers to train for every intensity level in any setting.
Silofit Expands Network of Private, On-Demand Fitness Spaces with the Launch of Three Micro-Gyms in Toronto
Silofit seed financing tops $3.5M after initial $1M round was extended to bring in strategic new investor.
Beyoncé and Peloton Team Up on Content and Outreach to HBCUs
Peloton Adds Beyoncé-Themed Workouts and Music to Its Digital Library. The collaboration also includes gift subscriptions and recruiting efforts at historically black colleges and universities.
