Liz Ostertag is a New York-based journalist covering business, technology, and consumer wellness. Her reporting explores how brands, products, and innovations shape the modern wellness economy, with a focus on e-commerce, product trends, and consumer behavior. Liz frequently reviews fitness and wellness products and writes about developments across connected fitness, health tech, and lifestyle.
She holds a BA in English from Princeton University, a JD from the University of Pennsylvania Carey School of Law, and an MBA from the Wharton School.
The Apple Music & NFL partnership for the Super Bowl Halftime Show represents the tech giant's commitment to investing in sports.
Compared with traditional knit fleece. Nike Forward contributes to an average 75% reduction in the carbon footprint.
If passed, the PHIT act would let individuals to use up to $1K/year—up to $2K for families—to cover physical health-related activities.
MYMODE comes with a 1-year subscription to Anderson’s Online Studio and TA LIVE x TA MYMODE LIVE, a personal MYCOACH for 6 months, and more.
SoulCycle has been vocal that the instructor salary will continue to be paid at premium, & the change merely rebalances the pay structure.
The eight new product launches & growth equity round make just the latest in what has been an impressive and innovative year for Therabody.
Pyvot founder and CEO Adam Levinsohn told Athletech News, 'It took three years to perfect its weight distribution.'
At the Remedy Place NYC, you will find functional medicine, chiropractic movement, and acupuncture and cupping 'remedies.'
Athletech News speaks with new Centr by Chris Hemsworth CEO Andrew Sugerman, a former Disney exec, about his background & plans for the firm.
Athletech News speaks with former TRX CEO Randy Hetrick and present CEO Jack Daly about the future of the company and the industry.
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