Amazon Layoffs Hit Fitness Group
The tech giant has slashed nearly 200 jobs in its fitness and fashion groups, while its telehealth services segment recently […]
Orangetheory Adds HSA/FSA Payments Through Dr. B
Orangetheory is jumping on the HSA/FSA trend as fitness brands seek to position their services as a form of preventive […]
Breaking Down the Best New Year’s Ad Campaigns in Fitness
With the New Year’s rush in full swing, ATN rounds up the ad campaigns top fitness brands are running to […]
Kiwi Fitness Wants to Be Your New Personal Trainer
Meta to Muscle: A new fitness app co-founded by a former Meta engineer and Strava designer says its AI (and […]
Perspire Sauna Studio Heats Up
Working ‘in’ is just as vital as working out, says Perspire Sauna Studio’s CEO, as the infrared and red-light therapy […]
Xplor Mariana Tek and Boutique Fitness Studios Unite to Support LA Wildfire Relief
The fitness and wellness industry rallies to provide financial support and rebuild communities devastated by California’s wildfires As California’s wildfires […]
The Foods Capturing the Wallet Share of GLP-1 Users
Blockbuster drugs like Ozempic and Wegovy are decimating baked goods and reducing household grocery spending, yet they present ample opportunities […]
David ‘Patch’ Patchell-Evans Acquires Majority Ownership of Regymen Fitness
The fitness entrepreneur has acquired a majority stake in the high-intensity group fitness studio franchise Fitness entrepreneur David “Patch” Patchell-Evans […]
Xponential Fitness Strengthens Leadership Team
The boutique fitness and wellness franchisor has named four key executive appointments under CEO Mark King Xponential Fitness has strengthened […]
AFPA Relaunches Personal Trainer Certification
The American Fitness Professionals and Associates has given its course a refresh, with interactive lessons, downloadable templates and more American […]