Athletech News
  • NEWS
    • FITNESS
      • Equipment
      • Gyms
    • WELLNESS
      • Longevity
      • Nutrition
    • TECH
      • Wearables
      • Artificial Intelligence
    • BUSINESS
      • Finance
      • Fashion
    • LIFESTYLE
      • Reviews
      • Shopping
  • Multimedia
    • The Lens: Gym of the Future
    • The Lens: Xplor Mariana Tek
    • The Lens: Sequel Brands
    • The Lens: Technology
    • Videos & Podcasts
  • REPORTS
    • 2026 Wellness, Recovery & Longevity Report
    • Technology and Innovation Outlook Report 2026
    • 2026 State of the Industry Report: Trends Shaping the Future of Fitness & Wellness
  • ATN LISTS
    • Power Players '26
    • Most Innovative '26
    • Startups To Watch ’25
  • INNO SUMMIT
  • FRANCHISE CORNER
  • Subscribe
  • Login
Press esc to close

Applications Are Open: 2026 Power Player Awards

Nominate yourself (or someone who deserves it).

Apply Now

Wellness

David Lloyd Pilots Bone Health Screening for Members

Will bone health become the next clinical amenity premium gyms compete on? U.K. luxury fitness operator David Lloyd is testing the idea

Courtney Rehfeldt • Aug 13 2026
Fitness

ACE, Core Health & Fitness Launch Data-Focused Indoor Cycling Instructor Training

Powered by Schwinn, the new continuing education course trains fitness professionals in cycling science, class design and performance-based coaching

ATN Staff • Aug 13 2026
exterior of The Garage gym
member exclusive

Inside The Garage, New Jersey’s Anti-Big-Box Gym That’s Breaking All the Traditional Fitness Rules

Kieran Williams bought into The Garage at 24 with almost all of his savings. Five years later, he’s running the industry’s volume game in reverse, capping membership growth and turning the gym into a networking club for young professionals

Courtney Rehfeldt • Aug 13 2026
CrossFit session
Fitness

Is Performance-Based Pay a Better Way to Compensate Coaches?

The argument for performance-based pay isn’t really about paying coaches more. It’s about aligning incentives so that the client, the coach, and the business all benefit from the same outcome.

Emily Beers • Aug 13 2026
Torque Fitness
Equipment

Torque Fitness Launches Omnistack Modular Strength System

The configurable platform allows gyms, universities and training facilities to combine up to 10 selectorized stations in a single system

ATN Staff • Aug 13 2026
Therme Bucharest
Industry News

Therme Group, Marriott Team Up on Next-Gen Wellness Travel

The companies will explore wellness-focused hotel concepts, Marriott Bonvoy packages and potential global development opportunities.

ATN Staff • Aug 13 2026
member exclusive

ATN Insights: Sometimes Fitness Operators Need a Coach, Too

Coaches aren’t just for mapping out fitness regimes or nutritional plans. An AI instructor advises fitness operators how to better run their businesses

Lauren Parker • Aug 13 2026
partnership

The Future of Gym & Studio Success Will Be Hidden In The Details

Emerging technology is becoming the baseline. Dan Maxwell explains why the fitness businesses that thrive will be the ones that sweat every detail  from new member journeys to equipment maintenance.

Athletech Studios • Aug 13 2026
Tech

Could Apple Be Entering the Whoop-Dominated Screenless Wearables Market?

Apple is reportedly exploring screenless wearable concepts just weeks after Garmin launched Cirqa, suggesting the Whoop-style approach to passive health and fitness tracking is becoming a bigger priority for the industry’s largest players

Elizabeth Ostertag • Aug 12 2026
Fabletics store
Fashion

Fabletics Looks to Triple International Store Footprint

The budget-friendly activewear giant plans to open around 20 international stores over the next year, entering markets like India, the UAE and Latin America

ATN Staff • Aug 12 2026
  • 1
  • 2
  • 3
  • 4
  • …
  • 742

From Our Partners


seca
Fitness Business

Bringing Gold-Standard Measurement to the Gym Floor

Daily Newsletter

Stay Competitive, Stay Informed. Your Daily Edge in Just 5 Minutes!

Get the Daily Email Trusted by 100k+ Fitness, Wellness & Health Executives.

atn newsletter signup
Loading

Most Popular


Fitness

BODY20 Unveils EMS-Powered Tone Class

Industry News

Urban Iron Expands Hybrid Format to LA; More Cities to Come

member exclusive

Wellness Brands Go All-In on Running Events

Videos


DISRUPT by Athletech News
Wellness

Erik Jivmark of Sleep Cycle Talks the Benefits of Good Data

DISRUPT by Athletech News
Wellness

Andy Dunn of JK America Joins the Disrupt by Athletech News Podcast

DISRUPT by Athletech News
Fitness

Andy Peat of Fitness On Demand Joins the Disrupt by Athletech News Podcast

DISRUPT by Athletech News
Fitness

Mark Mastrov of 24 Hour Fitness Joins the Disrupt by Athletech News Podcast

DISRUPT by Athletech News
Fitness

Behind the Hyrox Boom and a Look at What’s Ahead

DISRUPT by Athletech News
Fitness

Jake Steinfeld Headlines Premiere Edition of Disrupt by Athletech News

Keep Pulse on the Latest in Wellness & Fitness News.

Sign Up to Our Newsletter

Loading
Newsletter Preview
Athletech News

Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

  • News
    • Fitness
    • Wellness
    • Tech
    • Fitness Business
    • Reviews
  • Quick Links
    • Videos
    • Reports
    • Disrupt 2025
    • ATN Lists
    • Inno Summit
    • About Us
    • Contact Us
    • Subscribe
    • Privacy Policy
  • Get in Touch
Copyright © 2026 Athletech News