The Best Wellness & Recovery Franchises To Open
Learn more about some of the top wellness and recovery franchises before you decide to invest
In the ever-evolving landscape of franchising, the rapidly growing wellness and recovery sector offers investors a unique opportunity to capitalize on the growing demand for holistic health solutions. From stress relief to injury recovery, these franchises provide innovative services that cater to the needs of today’s health-conscious consumers.
Here, we delve into what sets these notable wellness and recovery franchises apart in a competitive market. From comprehensive training programs to ongoing support and marketing initiatives, each franchise holds potential for the right franchisee.
Perspire Sauna Studio
Investment: Perspire Sauna Studio offers a compelling investment opportunity with a total investment range of $430,000 to $880,000 and an initial franchise fee of $45,000.
About: For those looking to invest in a premier wellness and recovery franchise, Perspire Sauna Studio presents an unparalleled opportunity. Established in 2018, Perspire Sauna Studio has not just expanded but exploded onto the scene, with 55 open studios and over 200 franchises awarded, predominantly in Southern California. The brand’s remarkable growth—doubling the number of open studios annually and achieving a 2.5x increase in franchise sales—is a testament to the burgeoning demand for its wellness services and the potential for solid unit economics.
Jackie Mendes, vice president of franchise development, highlights the studio’s commitment to delivering private, personalized and convenient services, with a strong focus on an elevated customer experience. “Our approach to providing a customized wellness journey distinctly sets us apart in the competitive wellness market,” Mendes explains.
When seeking prospective franchisees, Perspire Sauna Studio looks for individuals with a deep passion for health and wellness and business acumen in operations, sales and marketing. Ideal candidates should be business-savvy, demonstrate exceptional leadership skills, align with the brand’s core values, and possess strong community ties.
“We prioritize franchisees who can cultivate and inspire a cohesive team to propel their business forward,” Mendes emphasizes. Experienced franchisees with a proven track record in other brands are particularly welcome. This strategy helps to ensure a robust network of capable franchisees who can contribute to the franchise’s continued success.”
Innovation drives Perspire Sauna Studio’s engagement. The recent introduction of Halotherapy integrates the benefits of salt therapy with the studio’s signature infrared saunas. Additionally, the company is testing a novel delivery method for Contrast Therapy, further enhancing their clients’ wellness experiences.
Looking ahead, Perspire Sauna Studio is focused on advancing its technological infrastructure to create a fully integrated biohacking experience that will add significant value for members, increase retention and drive long-term revenue for the studios. Additionally, the company has ambitious plans for international expansion this year to extend its impact in the global wellness industry.
As Jackie Mendes succinctly says, “We are not just building a business; we are cultivating a community dedicated to health and well-being.” Investing in Perspire Sauna Studio means becoming part of a forward-thinking, rapidly growing brand that prioritizes personalized wellness experiences and continuous innovation.
Learn more here.
Pause Studios
Investment: “With a franchise cost ranging from $1M to $1.5M, Pause Studios presents a compelling investment opportunity,” notes the brand’s senior leadership team.
About: Pause Studios emerges as a transformative force in the burgeoning landscape of wellness and recovery studio fitness franchises, offering a unique blend of holistic healing services and community engagement. Established in 2022, Pause Studios has swiftly garnered attention, with five corporate locations already open in Los Angeles, and 77 franchise territories awarded to new franchisees, with the highest concentration being in Florida.
Despite its infancy, Pause Studios has already made significant strides, focusing on creating immersive experiences and fostering a sense of community.
What truly sets Pause Studios apart is its commitment to offering diverse holistic healing services. “We differentiate ourselves by providing seven unique services, including float, sweat, and cryotherapy, alongside industry-leading retail offerings,” explains the brand’s senior leadership team. This comprehensive approach to wellness, coupled with our focus on creating immersive experiences and fostering a sense of community, sets Pause Studios apart in a crowded market.
Pause Studios has introduced several cutting-edge innovations to enhance the wellness experience for its clients. These include custom breathwork programming designed to optimize respiratory health and relaxation and “sauna socials,” which create a unique communal and social experience within the soothing environment of its saunas. Additionally, Pause Studios offers new longevity services to promote long-term health and vitality, ensuring clients enjoy a comprehensive and forward-thinking approach to wellness.
Ideal Pause Studios franchisees are those who possess a passion for the brand, its commitment to wellness services, and building a vibrant community. The brand’s senior leadership team states, “We seek individuals committed to promoting holistic healing and creating a welcoming environment for our members.”
Looking ahead, Pause Studios has ambitious growth plans, intending to open 80 franchise locations over the next 26 months. “Our focus is on expanding our footprint and bringing our transformative wellness experiences to new communities,” concludes the brand’s leadership. With a dedication to innovation and community-building, Pause Studios is poised to help redefine the wellness and recovery studio landscape.
Learn more here.
The Covery Wellness Spa
Investment: Starting a franchise with The Covery Wellness Spa requires an initial franchise fee of $39,500, followed by a total investment of between $325,000 and $600,000
About: As the wellness and recovery industry expands, investing in the right franchise can be a strategic move for entrepreneurs. One standout option is The Covery Wellness Spa, founded in 2021 and led by CEO Tatum Crews. With a blend of innovative treatments, a robust franchisee support system, and a focus on scalability, The Covery is a promising opportunity for those looking to enter the wellness space.
While the brand is a relative newcomer to the wellness scene, it has already opened 10 locations, with another 65 locations awarded to new franchisees, predominantly in the Southeastern U.S. The immediate focus of the Covery team is to support its newest franchisees, ensuring successful openings and a solid foundation focused on strong execution.
The Covery Wellness Spa differentiates itself through several key factors, but none is more important than how it supports its members. “
We stand out because of our robust medical team,” says Crews. “Our franchise locations are staffed and managed by RNs, providing an unrivaled level of care and experience.” Additionally, The Covery strongly emphasizes the customer experience, meticulously designing spa environments with optimal lighting, sound, and décor to create a relaxing and healthy atmosphere.
Training and franchisee support are central to The Covery’s franchise model. The company provides comprehensive initial and ongoing training, ensuring franchisees and their teams are well-equipped to operate successfully.
“We educate and support our franchise branches continuously,” Crews explains. This dedication to support helps maintain high standards across all locations.
The Covery continues to innovate, recently introducing Ozone IV Therapy and Hormone Replacement Therapy (HRT) to its offerings. Looking ahead, the company plans to enhance its infrastructure, implement comprehensive testing protocols, and focus on successfully opening and supporting its newest locations by providing best-in-class franchisee support.
“We are strategically advancing our brand to ensure long-term success,” Crews notes.
Learn more here.
SWTHZ
Investment: Starting a SWTHZ franchise requires an initial franchise fee of $45,000, followed by a total investment of between approximately $500,000 and $700,000, depending on the leasehold improvements required to meet the brand standard.
About: Investing in wellness brands is becoming increasingly popular, and one brand that stands out is SWTHZ. With 17 locations currently open, SWTHZ has shown significant growth since its first studio opened in November 2019. The company plans to finish the year with a remarkable 75 open locations.
SWTHZ is making its mark in several key areas, with the highest concentration of studios in Washington, D.C., Northern Virginia and Dallas. By the end of 2024, SWTHZ aims to have a presence in 23 states, showcasing its ambition for national expansion, says Stefani Rizzi, Director of Marketing at LFC Brands.
What sets SWTHZ apart from other wellness brands is its commitment to providing its clients with a premier, holistic experience. Each private suite at SWTHZ is equipped with an infrared sauna, cold plunge, vitamin-C shower and en-suite entertainment.
“We focus on science-backed modalities that have stood the test of time while providing our clients and guests with holistic wellness to help them live more fulfilling lives—for longer,” Rizzi explains.
The brand emphasizes continuity in the member experience both in and out of the studios, with future plans to integrate more technology to keep clients engaged and active in their wellness journeys. SWTHZ seeks franchisees with specific experience who are interested in making a deep commitment.
“With us only having 32 franchisees, our focus is on multi-unit franchisees that have had some sort of retail or franchise experience in the past,” says Rizzi. This selective approach ensures that franchisees are well-equipped to grow and manage their studios effectively.
Looking ahead, SWTHZ is preparing for international growth with exciting plans on the horizon. Additionally, SWTHZ is teeing up new innovations, affirming the brand’s commitment to continuous improvement and expansion is clear.
Learn more here.
Restore Hyper Wellness
Investment: Initial investment starts at just over $800,000.
About: Restore Hyper Wellness nurtures a loyal customer based in the wellness and recovery franchising world. Established in 2015 in Austin, Texas, this franchise has quickly emerged as a leader, revolutionizing the industry with its cutting-edge approach and commitment to customer well-being.
At the heart of Restore Hyper Wellness is its dedication to enhancing vitality and longevity. Franchisees gain access to a proven business model backed by a renowned brand – the franchise boasts over 225 locations across the U.S., strategically concentrated in California, Texas, Washington and New York.
Restore’s relentless pursuit of innovation and ability to stay ahead of the curve sets it apart. It distinguishes itself through a comprehensive range of services, including cryotherapy, IV drip therapy, infrared sauna sessions, and more. This diverse portfolio caters to various wellness needs, ensuring personalized care tailored to clients’ preferences.
The franchise’s exponential growth trajectory speaks volumes about its success and potential. With each passing year, Restore Hyper Wellness expands its footprint, opening new locations and attracting a diverse clientele. This rapid expansion underscores the growing demand for holistic wellness solutions and positions Restore as a frontrunner in meeting these needs.
When selecting new franchisees, Restore prioritizes individuals who share its passion for health and well-being. Prospective franchisees undergo a rigorous screening process, emphasizing their commitment to customer satisfaction and ability to uphold the franchise’s values and standards. The company is particularly interested in in-market owners involved in day-to-day operations, as they are among the most successful franchisees in the system.
Innovation is the lifeblood of Restore Hyper Wellness. In 2024, the franchisor unveiled its Weight Management Program, advancing personalized weight loss strategies by amalgamating individual health data with FDA-approved weight loss medications and the establishment’s wide-ranging wellness therapies. Developed alongside Dr. Rich Joseph, Restore’s chief medical officer, the initiative fosters sustainable weight loss by mitigating food cravings and enhancing appetite signaling. With assessments like InBody scans and telemedicine consultations, each client receives a tailored plan for their weight management journey.
Looking ahead, Restore Hyper Wellness has ambitious plans for the future. Under the leadership of co-founder and CEO Steve Welch, the company aims to have 500 studios by the end of this year. From expanding its range of services to penetrating new markets, the franchise remains steadfast in its mission to empower individuals to lead healthier, more fulfilling lives. With innovation at its core and a growing network of franchisees, Restore Hyper Wellness is poised to be a recognized name in wellness for years to come.
Learn more here.